Synesys Cargo (Pty) Ltd
Effective date: 10 May 2026 · Last updated: 10 May 2026
This policy explains how individuals can request deletion of their personal information held by Synesys Cargo (Pty) Ltd (“Synesys”) in connection with the Atlas freight management platform. This page satisfies the data deletion callback requirement of the Meta WhatsApp Business Platform and the Protection of Personal Information Act 4 of 2013 (“POPIA”).
Any individual whose personal information is processed by Synesys may request deletion. This includes:
Option A — Email request
Send an email to megren@synesys.co.za with subject line: Data Deletion Request
Include your full name, the phone number or email address associated with your record, and a brief description of what you would like deleted.
Option B — WhatsApp opt-out
If you are a driver or operator who receives messages from our WhatsApp number (+27 71 637 2847), reply STOP to opt out of all future WhatsApp communications. To request full data deletion beyond WhatsApp opt-out, please also send an email as described in Option A.
Upon a valid deletion request, we will delete or irreversibly anonymise:
Certain records must be retained by law regardless of a deletion request. We will retain the minimum necessary information for the minimum legally required period:
| Record type | Retention period | Legal basis |
|---|---|---|
| Tax invoices and financial records | 5 years | SARS / Tax Administration Act |
| Driver hours-of-service records | 12 months post-engagement | National Road Traffic Act regulations |
| Records subject to active legal dispute | Duration of dispute | Preservation of evidence |
Once the applicable retention period expires, these records will also be deleted or anonymised.
We will acknowledge your request within 5 business days and complete the deletion within 30 business days of receipt of a valid request, as required by POPIA. We will send a confirmation email when deletion is complete.
If we are unable to fulfil a deletion request in full (for example, because some records must be retained by law), we will explain which records are retained, the reason, and the date after which they will be deleted.
If you are a platform user or tenant administrator who wishes to close your account entirely, contact megren@synesys.co.za. Account closure will trigger deletion of all personal data subject to the mandatory retention exceptions above.
To protect your personal information, we may ask you to verify your identity before processing a deletion request. This may involve confirming the email address, phone number, or other detail associated with your record.
For any questions about this policy or the status of a deletion request:
Information Officer: Megren Naidoo
Email: megren@synesys.co.za
If you are not satisfied with our response, you have the right to lodge a complaint with the South African Information Regulator: inforeg@justice.gov.za / www.justice.gov.za/inforeg.